Filming the Keller Williams Team video was an unforgettable experience. I had the opportunity to sit down with each team member for an interview, where we explored their reasons for choosing a career in real estate. One interesting insight from working with mortgage companies and realtors is that not many people grow up dreaming of selling houses—unless you’re Mark Z’s kids, who seem to be following in their father’s footsteps!
I was particularly pleased with my interview setup for this project. Using two cameras and a couple of lights, I managed to create an environment that highlighted each team member’s story. While having so much gear on set can be nerve-wracking for the talent, they handled it professionally throughout the process.
The dual-camera setup proved invaluable, allowing me to smooth out sound bites and conceal any nervousness. This approach enhanced the overall quality of the marketing video, effectively showcasing the dedication and passion of the Keller Williams Team. Each team member’s story was captured with clarity, reflecting their personal motivations and the collective commitment to building stronger communities.